Short videos (mostly 60 seconds) summarizing our work.
We validated Travelers' Online Privacy Concerns (TOPC) with the trust-risk framework and assessed their influence on willingness to disclose identifier, biographic, biometric, and behavioural data. We suggest trust-building and risk-mitigating strategies to improve travelers' confidence in sharing their personal data while preserving their privacy.
Ioannou, A., Tussyadiah, I., Miller, G. (Accepted 2020). That's private! Understanding travelers' privacy concerns and online data disclosure. Journal of Travel Research.